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Asian Banking Finance: Investment Made Easy

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16 September 2019

LINE Securities, a New Mobile Investment Service in Japan

The Emerging Mobile Investment Service Launched in Japan LINE Corporation launches the LINE Securities, a mobile investment service, August 20, 2019. Based on the joint venture agreement to form a business partnership to pursue financial businesses focused on the securities business, LINE Financial Corporation ("LINE Financial") and Nomura Holdings Inc. ("Nomura") established LINE Securities Preparatory Corporation on June 1, 2018.

The company leverages LINE's extensive userbase, leading technologies, and high usability/mobile-optimized interface and combines this with Nomura's expertise in the financial business to offer a new and comprehensive securities service that addresses latent needs related to building assets.

Under its corporate mission of "investment made easy," LINE Securities is a new mobile investment service available on the LINE platform. During the initial phase after the launch, users can trade stocks of 100 leading Japanese companies and 9 domestic exchange-traded funds (ETFs) in amounts as small as one share/unit, and starting at several hundred yen. LINE Securities also offers instant buy/trade until 9 pm on weekdays, tailored to meet the lifestyles of the current working population.

News article details

Industry
Capital Markets, Corporate Banking, Retail Banking, Wealth Management
Media Type
News Articles
Geographic Focus
Asia-Pacific