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Snap Poll Customer Experience in NA Life, Annuity

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2021/04/06

Available Only for Members of the NA Celent Insurance Research Panel

Abstract

Snap polls reflect questions posed by members of the Celent executive research panel. Several members of the NA L&H panel queried about digital customer experience expressing an interest in peer-group points of view, priorities and strategies to improve customer’s experiences with services and functions, including: Sales and marketing; Product application; Underwriting; Customer service; “Back office” operations including Claims