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  5. ePrivacy Regulation: Taking GDPR One Step Further

ePrivacy Regulation: Taking GDPR One Step Further

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7 March 2019
Ashley Longabaugh

Key research questions

  • What is the ePrivacy Regulation (ePR)?
  • What is the difference between GDPR and ePR?
  • How does the ePR affect wealth managers?

Abstract

By the nature of their business, wealth managers maintain a vast amount, range, and history of clients’ personal data. This report looks at the implications that this regulation has on wealth managers, including their interaction with customers, innovation of digital tools, segmentation of clients, and storage of data.

The ePrivacy Regulation (ePR) is the lesser known counterpart to Europe’s latest data management regulation: the General Data Protection Regulation (GDPR). GDPR was developed with the intention to monitor how personal data is collected, bought, sold, and used; ePR takes GDPR a step further by addressing the confidentiality of electronic communications, and the tracking of internet users.

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