We’re experiencing an extraordinary time when AI access is being democratized, delivering productivity and intelligence tools to all levels of employees as well as customers. Few financial institutions, however, have crossed the chasm between proof-of-concept and production. Our Winner of the 2025 Celent Model Bank Award for Excellence in Generative AI, Aditya Birla Capital (ABC), has not only crossed the chasm, it has also realized strong results.

To learn the keys to ABC’s success, listen to our rich fireside chat with Pankaj Gadgil, MD & CEO, Aditya Birla Housing Finance Limited and Head, Digital Platforms and Payments Strategy, ABC.

Pankaj generously shared with us how ABC: Implemented emerging technology at scale Several factors make effectively scaling GenAI extremely complex and thereby challenging. ABC succeeded at harnessing a completely new technology and navigating the unknowns during the process. Moreover, it carefully selected the right technology and partners.

Effectively ideated and collaborated The Digital Center of Excellence (CoE) effectively teamed with stakeholders across ABC, ensuring that use case ideation was robust, that optimal use cases were pursued, and strong adoption occurred. In addition, it achieved a positive dynamic with partners.

Realized the “R” in ROI ABC has been achieving strong results that improve financial performance, ranging from direct cost reduction to revenue growth driven by improved customer experience.

Watch our Fireside Chat with Aditya Birla Capital for more insights.