ODDO BHF Asset Management: OBAM Teams Up with Bloomberg to Improve Consistency on a Global Scale
Winner of Celent Model Asset Manger 2019 Award for Core Transformation
Abstract
Celent recognizes ODDO BHF Asset Management as the winner of the Model Asset Manager 2019 Core Transformation Award for their initiative OBAM Teams Up with Bloomberg to Improve Consistency on a Global Scale.
OBAM has undergone rapid and extensive growth, increasing total AuM from approximately €17 billion to €61 billion. With the growth came the challenge to ensure that all of OBAM’s processes were consistent across all locations, ensuring that every part of the organization aligns to the same operating model. For the asset management arm of the business, this included front and middle office operations. OBAM worked with Bloomberg to transition to a single operating model. Specifically, they implemented Bloomberg Asset and Investment Manager (AIM) alongside other Bloomberg buy side solutions.